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After Dussehra, Jailer 2, Ranabaali and Comrade Kalyan teams keep their campaigns going

The producers of the Dasara season's main releases marked the festival with new songs, promos and success events, as the next Telugu releases line up for 23 and 30 October.

Vijay Deverakonda in a white kurta, holding a microphone, smiles beside Rashmika Mandanna in a maroon silk saree, who looks up at him, on a poster titled Dussehra Celebrations, with smaller photos of the pair among villagers and women in saris behind them.

Dussehra fell on 20 October, and the producers of the festival season’s main releases used the holiday stretch to keep their films in front of audiences in Andhra Pradesh and Telangana, with new songs, promos and success events. The campaigns now run into a period when fresh Telugu releases arrive on 23 and 30 October.

Jailer 2

Rajinikanth’s Jailer 2, written and directed by Nelson with music by Anirudh Ravichander, opened worldwide on 15 October. Producer Sun Pictures called it an industry blockbuster in a promo released on 16 October and said it was running successfully in another on 17 October. In Andhra Pradesh and Telangana the film is released by Sithara Entertainments, which held a press meet billed as a Mega Blockbuster event on 17 October. On 20 October Sun Pictures released the film’s Tiger Muthuvel Pandian theme.

Ranabaali

Vijay Deverakonda’s Ranabaali, directed by Rahul Sankrityan, released on 16 October. Naveen Yerneni and Y Ravi Shankar produced it under Mythri Movie Makers, with T-Series Films presenting; Rashmika Mandanna and Arnold Vosloo co-star, and Ajay-Atul composed the music. The team held a press meet on release day, and on 17 October Vijay Deverakonda addressed success celebrations on the Vijayawada Utsav stage at the Makineni Basava Punnaiah Stadium.

T-Series Telugu released the folk song Yerra Pilla from the film on 19 October. On 20 October Mythri published a video of the team’s Dussehra celebrations at Singanamala and the first promo in a series titled Ranabaali Conquering Cinemas.

Comrade Kalyan and Garividi Lakshmi

Sree Vishnu’s Comrade Kalyan, directed by Janakiram Marella and presented by Kona Venkat, has been in theatres since 9 October. Mahima Nambiar, Radhika Sarathkumar, Shine Tom Chacko and Upendra Limaye are in the cast, and Venkata Krishna Karnati and Seetha Karnati produced it. The team held a Dussehra Fundaga Blockbuster Meet at Daspalla Hotel in Hyderabad on 16 October.

Garividi Lakshmi, People Media Factory’s film with Anandhi in the title role, written and directed by Gowri Naidu Jammu, opened on 17 October. Producers TG Vishwa Prasad and Krithi Prasad held a success meet that evening, and the team followed it with a meet-and-greet video on 19 October and a Dasara special interview on 20 October.

What comes next

The screens will not stay with these films alone for long. Mythri Movie Makers brings the horror thriller 418, presented by Prashanth Neel and directed by Kirtan Nadagouda, to theatres on 23 October in Telugu, Kannada, Tamil, Hindi and Malayalam. On 30 October, Venkatesh’s Aadarsha Kutumbam House No. 47 and Vishwak Sen’s CULT are both due, and the Dasara titles will have to share theatres with them.

Vijay Deverakonda and Rashmika Mandanna in the makers' poster for the Ranabaali team's Dussehra celebrations, released on 20 October. Official promotional image.

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